As the title is pretty straight forward, we´ll take a look at the very basics of how Spotify works and how you can get more real and organic streams to your Spotify songs. Just remmeber, it takes some time and you have to be pretty active. When you make a song and put it on Spotify, the work actually just begins! So first we will take a look at how it actually works.
How To Get Noticed On Spotify
The first thing you have to realize is that it´s not very probable that listeners will just "find" you. There´s 8 million artists on Spotify and about 60 000 new singles are released everyday on this biggest music streaming platform. Those are incredible numbers and so you can see, that moving up is really hard even though your music is great.
Stream Spotify Playlists Regularly
If you don´t have tens and hundreds of thousands of streams monthly, it´s unlikely that someone will just google you. As harsh as it sounds, no one knows you and therefore you have to work hard to get some attention. Obviously you can promote your music on Twitter, TikTok, Instagram, Facebook and so on, but if you already don´t have a strong fanbase it will be very slow process. So what can you do?
You can listen to music. It´s as easy as that! Spotify algorithms work in mysterious ways and they keep their know-how a secret. But everyone who has some experience with Spotify will tell you that streaming music and playlists actually helps your songs. And this is very important - stream the playlists your song is in.
When you stream a playlist (and obviously not just ours, this applies for any Spotify playlist), you will trigger the Spotify algorithms. Not just that you bring yourself and others new and undiscovered artists an occasional stream, but there´s actually three other important things.
If you do not believe this, just try it! Stream a Spotify playlist that you have your song in at least once a day and after few days you will see how the numbers goes up (numbers of followers of the playlist and numbers of streams of your song). This really works and you can ask any successful playlist currator in the world. We know that what you strive for are new listeners that will love your songs and will become your fans. And it will happen! But it all starts with being an active listener by yourslef.
Check The Stats And Choose The Right Spotify Playlist
Apply only to relevant Spotify playlists. We can exaggerate a bit - if you produce Punk music, don´t apply for EDM playlist. Some playlist currators just accept every song because they want their playlists to be large and to get more followers. Such approach won´t bring you anything good. You may see yourself on a Spotify playlist that has thousands of followers yet you won´t get any streams or other benefits from it!
So that´s one thing. The other thing is that we and a lot of other playlist currators get hundreds of submissions every week. And even though it´s fun to go through all those amazing songs, it´s not that much fun if we have to categorize them to right genres. So please, be picky about your playlist choices. On the other hand, some songs may qualify for more genres (Pop AND Electronic, or Rock AND Indie etc.).
You can see our playlists on the main page. We manage our music playlists on an everyday basis and it already shows. As this article is being written, in just 20 days we managed to have 150-300 followers on each playlist and about 50-90 streams a week to every song in the playlist (songs on the top usually gets more streams). In just 14 days we see this as an absolute win and the numbers are going up incredibly fast.
Check Out The Playlist Statistics
You can do this in several ways. Either you just check the playlist by yourself, or you can use some free online tool. By checking the playlist stats you can see if the playlist is managed (new music added on a regular basis, changes in song order etc.) and if the number of followers is going up. By that you can say that someone really takes care about the Spotify playlist and so that you´ll more likely get some streams from it.
Another option is to use some online app. We like to use this free tool to analyze our playlists, it has really great name - Is That a Good Playlist?. As you can see on an image below, if we analyze our playlist "The Best of PlaylistSubs" we can see, that it performs really great. As we wrote earlier - if the playlist shows on your artist profile in a "Discovered On" section, it´s a great thing. And you can say that a Spotify playlist performs well by checking on how many artist profiles it´s on.
As you can see, our Spotify playlist "The Best of PlaylistSubs" appears in "Discovered On" on a half of featured artist profiles! It´s valid to the date the article is published, but the numbers tend to go higher rather than the other way around. You can check any playlist anytime and for free. Just visit this great site - Is That a Good Playlist?.
Remember, songs on top of the playlist usually gets more exposure and more streams. A lot of people listen to music on shuffle, but those who ain´t bring more streams to the songs on the top of the Spotify playlist. Check out our Contests page to see how you can affect the placement of your song in our music playlists. It´s worth to point now that it´s totally free - we will never ask you to pay us anything!
Be Active On Social Media
Obviously it helps to push your music through social media. You as an artist just need to be seen in these days. But not just to constantly write posts about yourself and your accomplishments, but bring something new to your fanbase and followers. If you´ll keep posting about how many streams you got last week, you will find that your fans would rather see some new stuff and not your stats.
The Good Old "Share, Like and Comment."
Name of our project is PlaylistSubs and you probably know what we do, but when we say "Share the playlists you´re featured in" we actually know it helps. Just think about it. If your fanbase likes your song, they will probably like the other songs on the playlist as well. They will stream that playlist and it will bring more followers, more organic algorithmic streams and more exposure to the playlist and to you!
Sharing Spotify playlists that features your song is definitely the next best thing to do after streaming the playlist yourself. Just imagine that everyone on the Spotify playlist would do that - suddenly your song is indirectly shared 50-100 times to tens of thousands of new fans, thanks to the playlist sharing. And this obivously applies to ANY playlists that feature your song, not just ours!
If you still don´t have enough reasons why to always care about playlists that features you and why to actively stream them and share them, we have something more for you. Check out and join our Twitter profile - PlaylistSubs. There will be all sorts of contests for you, to get the best placement in a playlist. And it will be about exposure on social media, getting new followers and this sort of things. Or you can just check our Contest page for more info.
Keep Making New Music - You Can Do It!
More songs you have, more likely you will get Spotify streams. But obviously you should stick to your highest possible standarts. Music industry is the same business as anything else - if you want to break through, you have to work hard. And because you are now at the end of an article about how to get more Spotify streams, you obviously want to break through.
Keep working on your songs! Sadly, just releasing it is not enough these days and the post-release work has the same importance as an actual creative process of making a song. Stick to our advices and we promise that you will see your numbers going up! It´s slow but steady process and you need to be patient, but you can do it!
We wish you the best of luck and we look forward to hear your music! Submit your song to us either via our Playlist page, via our Submission form or on our Twitter profile. And if you have any questions, just reach our FAQ or send us a DM on Twitter - @PlaylistSubs.